Cosy Club
Positioning | Brand Identity | Communications
Cosy Club are a chain of restaurants and bars based in the UK, founded in 2010 by long standing friends, Dave Reid, Alex Reilley and Jake Bishop. Having spent years in the restaurant and bar trade, the trio finally decided it was time they did their own thing. The motivation was simple; they wanted somewhere to drink themselves.
Define ‘Splendid’
‘Every customer should leave a Cosy Club feeling splendid, this was the challenge set out by Cosy Club’s MD, Jake Bishop.
In order to truly define ‘Splendid’ we needed to not only explore what it looks like but also how it feels, sounds, tastes, smells and behaves to give a total sensory experience.
Each Cosy Club is a unique destination with their own adaptated ‘identity’. They share menus and a similar eclectic, interior decor (think aristocratic abundance with a dash of local village cricket pavilion pottiness).
Agency: Smith & Milton
