Nine Yards Tours
Naming | Positioning | Brand Identity
Nine Yards Tours are a new type of adventure holiday. Each tour is designed to be like one of those ‘choose your own adventure’ books from your childhood. The big difference, these adventures are real-life experiences you’ll get to participate in first hand!
Time for something different…
Tony approached us to help him develop the creative strategy, name & brand identity for his new UK adventure tour business.
We developed the proposition ‘Time for something different’ to reflect the new bold approach Tony wanted the brand to take to packaged adventure holidays.
Each adventure is unique - planned and meticulously organised. Participants get choose every detail, from the length of the trip and the activities to engage in, through to the areas they’ll visit and the food and drink laid on.
It couldn’t get any better, right? – Wrong!
On top of this, Tony and his crew will hire all the equipment and transportation required, set up camp (think Glamping with all the bells and whistles), cook, light fires and get everything ready for each day’s activities. They even take down the camp and set it up at every resting point along the way.
This might just be the tonic for all our post lockdown blues!