Desk Space
Strategy | Brand Identity | Communications
Desk Space is a new collaborative work place environment in Sydney, Australia. Based on design thinking, it brings together the integration of people, technology and business to create new ideas and help solve problems.
Make it together
Desk Space members are an ambitious network of people who thrive on seeing others succeed. The open-plan environment is designed to fuel a culture of collaboration, interconnectivity and participation.
The ‘Make it together’ tagline inspires collaboration throughout the space. It is the proof that productivity is infectious and reinforces the idea that success breeds success.
The new strategy and brand design for Desk Space helped to improve occupancy to over 95%. Since its inception It has also spawned several copy-cat co-working spaces throughout the city.
